“People are building and advertising films as if its 2018”: Trade and industry sense that the lousy advertising marketing campaign also impacted Aamir Khan-starrer Laal Singh

Elwanda Tulloch

The Aamir Khan-starrer Laal Singh Chaddha was introduced in cinemas on August 11 with a lot of expectations. Unfortunately, it failed thanks to poor word of mouth. What shocked the market is when it took a paltry start of Rs. 11.70 crores. It lifted questions about whether or not the marketing marketing […]

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